User asks about: analyzing data, finding patterns, understanding metrics, testing hypotheses, cohort analysis, A/B testing, churn analysis, statistical significance.
Analysis without a decision is just arithmetic. Always clarify: What would change if this analysis shows X vs Y?
Before touching data:
| Pitfall | What it looks like | How to avoid |
|---|---|---|
| Simpson's Paradox | Trend reverses when you segment | Always check by key dimensions |
| Survivorship bias | Only analyzing current users | Include churned/failed in dataset |
| Comparing unequal periods | Feb (28d) vs March (31d) | Normalize to per-day or same-length windows |
| p-hacking | Testing until something is "significant" | Pre-register hypotheses or adjust for multiple comparisons |
| Correlation in time series | Both went up = "related" | Check if controlling for time removes relationship |
| Aggregating percentages | Averaging percentages directly | Re-calculate from underlying totals |
For detailed examples of each pitfall, see pitfalls.md.
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| Question type | Approach | Key output |
|---|---|---|
| "Is X different from Y?" | Hypothesis test | p-value + effect size + CI |
| "What predicts Z?" | Regression/correlation | Coefficients + R² + residual check |
| "How do users behave over time?" | Cohort analysis | Retention curves by cohort |
| "Are these groups different?" | Segmentation | Profiles + statistical comparison |
| "What's unusual?" | Anomaly detection | Flagged points + context |
For technique details and when to use each, see techniques.md.
這個 Skill 質量不錯,內容專業且實用。它系統地整理了資料分析的核心方法論,包括如何提出好問題、識別常見分析陷阱、選擇合適的技術手段,並給出了清晰的輸出標準。美中不足的是缺少使用示例和入門指南,方法論內容較為抽象,對新手不太友好;部分技術細節也較為簡略,需要配合其他資料才能真正上手。適合有一定分析經驗的使用者參考使用。